Shoprite Taps Into the BNPL Boom: Partners with PayJustNow for Installment-Based Vouchers
The Shoprite Group has expanded its financial services ecosystem by integrating "buy now, pay later" (BNPL) provider PayJustNow into its payment options.
In a move designed to offer greater liquidity to consumers, the retailer now allows shoppers to purchase store vouchers and split the cost into manageable instalments over periods ranging from three to 12 months.
This expansion of credit utility lands against a backdrop of severe liquidity constraints for the average consumer. South African disposable income is currently under immense pressure, driven by the convergence of start-of-year education fees and rising operational costs for households, necessitating more flexible purchasing mechanisms for essential goods.
“January is when financial reality sets in,” says Dean Hyde, chief operating officer at payments platform and Buy Now Pay Later (BNPL) provider, PayJustNow. “People are not looking to spend more. They are looking to spread costs in a way that fits their income cycles and creates breathing room, without paying interest or risking a debt spiral.”
Against this backdrop, Shoprite Group customers can now use PayJustNow’s interest-free BNPL or interest-bearing Pay-in-12 option. This enables consumers to split voucher payments into flexible, cash-flow-friendly instalments of three to 12 months.
This payment method can be used across the Shoprite Group’s brands, including in-store at Shoprite, Checkers, Checkers Hyper, Usave, Checkers Outdoor, UNIQ clothing by Checkers, Little Me and Petshop Science, as well as online through Sixty60 and Computicket.
From Shoprite’s perspective, the expansion illustrates a commitment to accessibility and everyday relevance.
“We are focused on giving customers practical and innovative tools to manage larger expenses in a way that fits their lives, rather than forcing difficult trade-offs at the till,” says Jean Olivier, general manager of Financial Services at the Shoprite Group
“Less than one in five South Africans have a credit card and so, for many, alternative payment tools are the critical difference between feeling financially empowered to tackle life’s realities - like replacing a broken appliance, purchasing school stationery, or buying a laptop for education or work - or falling behind on what matters most,” Olivier continues.
As the cost of living continues to rise into the new year, PayJustNow believes the role of payment platforms will continue to evolve from transaction enablers to budgeting infrastructure.
Supplied by: The Shoprite Group.
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