Roku Gin launches new festive gift packs
As we enter the season of giving, Roku Gin entrenches the age-old Japanese tradition of sharing with their limited edition festive gift packs – a treat for both the new gin lover and experienced veteran.
Roku, which landed in South Africa over a year ago, attributes its subtle, yet complex flavour profile to the seasons and harvesting of botanicals at the precise time in which they blossom and bloom.
This celebratory gift is completed with a beautiful bottle of Roku – a signature of Japanese craftsmanship, from the embossed bottle to the traditional label – along with two ceramic cups, each imprinted with the Roku logo. Delicately packaged in a blush case, these spoils are wrapped with a cherry blossom print that will hold its own under the tree.
The elements invite gin-lovers to experience more than a simple gin & tonic and engage in a centuries-old tradition of Japanese
hospitality, known as Omotenashi, which encourages pouring of each other’s Roku Gin.
This ritual is all about a spirit of sharing and enjoyment with friends.
The brand’s perfect serve Japanese gin & tonic is prepared with precision and created with ice and slices of fresh ginger – six, representing the traditional, seasonal botanicals that help shape the brand’s unique flavour profile – to balance the Yuzu top notes, mixed with a good quality tonic.
The serving ritual and recipe are conveniently outlined on the back of the Roku Gin festive pack as a reminder of how to celebrate the Japanese way.
In a 750ml bottle at 43% ABV, the Roku festive packs are offered at a recommended retail price of R299 in major retailers nationally; Makro, Pick n Pay, Checkers, and selected TOPS at Spar. You can also order online through Takealot, NGF and others.
Supplied by: Butter Knife PR
Guzzle Media
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