Woolworths adds new products to its plastic alternative Earth Friendly range

Woolworths announced that it has launched an updated range of its Earth Friendly products to include 24 eco-cleaning and seven plastic-alternative household items.

The products have no metal elements, so there are no springs in the pumps or triggers and it is naturally-derived, active ingredients and endorsed by Beauty Without Cruelty (BWC),  it is also free of potentially harmful substances such as chlorine, phosphates, dyes or parabens, triclosan and artificial colours.  

The packaging of the entire Woolworths Earth Friendly range is fully recyclable and contains a minimum of 25 percent of post-consumer recycled plastics with six products’ packaging made entirely (100 percent) of post-consumer content contributing to a circular plastic economy and boosting the recycling industry. 

Additionally,  there are several packaging features that are notable firsts for household cleaning in SA such as a household cleaning range that includes products packaged in green Plastic HDPE bottles. Green Plastic is plastic that doesn’t use ethylene gas from fossil fuel (Oil) to make the Polyethylene it uses ethylene extracted from Sugar Cane, so no longer dependant on a non-renewable resource but 100 percent renewable.  

New to the rejuvenated, expanded Woolworths Earth Friendly range are seven green household items that help consumers on their quest to be free of single-use plastics. 

Customers can break your single-use plastic habits at home with Beeswax Food Wraps and PVC-free Silicone Food Covers and insulated PVC-free sandwich bags. And when ‘on the go’,  food carrying items like Lunch Pots,  Utensil Sets and Travel Mugs, made from wheat straw – a sustainable food by-product and renewable resource,  make the single-use plastic-free lifestyle even easier.

 

 

Written by: Staff Writer.

Guzzle Media