Instagram launches new design for Explore tab

CAPE TOWN – Instagram announced that it has launched new designs for its Explore feed.

 

The company stated that the reason for the new designs is more focused on the users’ personal preference on the platform.

Instagram said in a statement: "People turn to Explore when they want to branch out from the accounts they already follow on Instagram. Today we’re announcing new designs in Explore, bringing you more ways to discover photos, videos, products and Stories relevant to your interests."

“When you go to Explore, you’ll now see a newly designed navigation bar, which features shortcuts to IGTV and Shopping followed by topic channels tailored to your interests."

Instagram added that they updated the designs for Explore and Shopping as well. 

Users will also see that it shows the recommended Stories in Explore, that aim to help people experience the full breadth of interest content on Instagram.

"Today’s launch marks an important step forward for Explore, which is used by more than 50% of accounts on Instagram every month. Explore considers the universe of content posted to Instagram every day and surfaces what’s most relevant to you. Now, with new ways to discover the best of Instagram, we’re making Explore an even better place to connect with your interests."

"The new Explore is already rolling out to users. The shopping feed will, however, roll out exclusively in the United States," Instagram said. 

Written by: Staff Writer.

Guzzle Media