Australian start-up Mr Yum launches food ordering platform in South Africa
Australian start-up Mr Yum announced that it has launched its food ordering platform in South Africa.
Mr Yum is a web-based platform that is not a delivery service, but rather it allows restaurants to cut out the middleman and run their own deliveries while allowing for simple online ordering and payment.
According to the company, sign-up is free and venues get unlimited support at no cost. There is no lock-in contract and no upfront costs. Venues can apply through Mr Yum SA’s website sa.mryum.com.
Chief Operating Officer of Mr Yum, Gary Harrod, part of a team of South African founders who have partnered with the brand stated that by using Mr Yum, customers are taking less money away from local restaurants so venues make more money.
"While SA's struggling restaurant trade experienced some relief in May when venues were permitted to offer delivery services, the commissions and fees charged by popular app delivery platforms have made them unfeasible for many outlets."
"It’s cheaper for the user too. Margins were thin before the crisis. Our infrastructure will enable a sustainable business model. The price is long-term and is not a Covid-19 special," Harrod said.
Venues share their Mr Yum link on their website, Instagram and Facebook pages and it will also pop up when customers search for their favourite spots on Google. Customers wanting to #SupportLocal, simply click on that restaurant’s Mr Yum link which will take them to the menu. They order, pay, then receive a text confirmation and a tax invoice.
The platform is completely web-based and offers customers the choice of delivery to their door or pick up at the venue, as well as contactless menus and payments when in table dining re-opens.
The platform offers visual menus with photos of each dish, up to five language translations and dietary filters (veg, vegan, GF).
Written by: Staff Writer.