100 million R5 deli meals served by Shoprite

CAPE TOWN – Shoprite announced that in the midsts of escalating petrol and electricity prices, the VAT increases, the company successfully served its 100 millionth R5 deli meal since launching the affordable meal options in May 2017.

The range of heavily discounted deli meals for just R5 includes fried fish, potato hashbrown, small pap, pancake, sweetcorn on a stick and vegetable soup. 

According to the company, in a statement it said recognises the severe financial pressures which affect many South Africans and will continue to present consumers with innovative and value-added promotions so as to deliver the lowest prices on food and household essentials every day.

It subsidises the cost of basic food items and has extended its bread subsidy indefinitely, with its 600g in-house bakery bread retailing for just R4.99 since April 2016.

The Shoprite Group’s robust hunger relief programme aims to address the food security challenges faced by so many people across the African continent, and it has served more than 37 million cups of soup to communities in need, planted 62 food gardens and trained 1 302 small-scale farmers.

Over R509 million in surplus food from all of its stores has been donated to hundreds of non-profit organisations that collectively feed thousands of hungry people daily.

Written by: Staff Reporter.

Guzzle Media